Zephyr Adventures

Zephyr Adventures is a great travel company that puts together really exciting international trips.  Some of the adventures include:

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Spanish Phrase

Have you heard of the Spanish phrase; Bueno, Bonito and Barrato?  Translated into English it means Good, Nice and Cheap.  The meaning of the phrase is better understood as “It’s a good bargain”.  Part of the attraction of the phrase in Spanish is the..

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E-Z Pass Applications Available in Spanish

I just read an article about the New York MTA offering E-Z Pass applications in Spanish for Spanish-speaking New York motorists.   I am thrilled government agencies and companies are starting to realize there is a large Spanish-speaking clientele and begin..

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Latina Women – Hot, Spicy & Very Loyal!

There was a December 8th article in the New York Times that highlights the importance of marketing campaigns targeted to U.S. Latina women which according to the last Census count was about 25 million people!  One company that is targeting this market is..

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Zephyr Adventures

Zephry Adventures is an travel company that organizes adventure trips to exciting locations both within the USA and other countries.  The company was started in 1997 by Allan Wright who quit his corporate job and committed himself to finding a job that would..

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Apostrophe "s"

Did you know . . . . in English, we use the apostrophe s to show ownership or possession.  In Spanish, the apostrophe s does not exist so instead they use the word de, meaning of to show possession. 

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Spanish Language Call Center

Comcast announced that it plans to open a new Spanish-language call center in Miramar, Florida creating 300 jobs by year-end.

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From the Hispanic PR Blog...

"If you or your company haven't thought about how to reach the Latino audience, now is a good time, especially with the release of the Census data in early 2011. According to recent reports, the buying power of Hispanics in the U.S. will reach $1.3 billion by..

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Clothing Store

A clothing store in Spain should have called Rapport International.  Their sign that was suppose to say, “Plus Size”; instead was translated incorrectly and said, “Fat Lady”!

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