Olympics

Goodbye Olympics! Thank you Rio.

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Press Conference Challenges: Lost in Translation at the Olympics

Language is always in flux, which is why press conference challenges that include translation and interpreting issues can be so challenging.  Computer technology alone has added dozens of new words and expressions to every day life.  Toss in a few idioms, a..

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Translating Slogans: Latest Challenge in Sochi

Finding the right words is never easy, especially when you're translating slogans at the Olympics.  Every four years, host cities are asked to come up with punchy new slogans that will capture the spirit of the Games and help with international branding. ..

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Olympic Trivia: What Do You Know?

Think you're an expert on Olympic trivia?  Then, take this Экзамен” – In Russian that translates to "quiz."  As the final hours tick away until the Opening Ceremony begins, find out how much you really know.  When you're done, look at your score to see if..

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New Olympic Events Means New Translations

Twelve new Olympic events at the Sochi games means new challenges for athletes as well as translators.  The Russians say, “Dvyenadtsat'  (dvee-NAHT-tsuht').  The French say, “Douze.”  In English, it translates to "twelve" -- and that's the number of new..

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Marketing Translation: The Muscle Power Behind the Olympic Games

Ever wonder what was the most-watched event in US television history?  No, it had nothing to do with JFK’s assassination or the final episode of The Sopranos, though these shows did include shocking and suspenseful moments.  The correct answer is the Summer..

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Olympic Translation: Let It Snow!

Snow. It’s a simple word and the official Olympic translation in Russian is снег.  But language is never simple or easy.  Take for instance the English phrases: snowed over, snowballed, or snowy.  Each can be used without ever referring to the weather. ..

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Russian Translation Tips: Know Before You Go

Before you head to the Olympics, here are a few Russian translation tips about words and phrases worth knowing:

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How To Impress Russian Hosts -- A Few Tips

If you're planning on visiting the Olympics this winter, consider studying the topic of how to impress Russian hosts.  After all, first impressions can be lasting.  We talked to our translators about how Americans might make a good impression while visiting..

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Land of Paradox -- The Sochi Connection

Some call Sochi, The Land of Paradox.  Why?  Perhaps it starts with the fact that Sochi is known as the “Summer Capital” of Russia, yet it's the host for the 2014 Winter Games.  Most Russians would take that in stride and reply, "Знал бы прикуп - жил бы в..

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